Beauty, but make it fun.

Unfold is a sustainable makeup brand for all ages who love colour, creativity and self-expression. Inspired by sweets and soft pastels. Unfold celebrates beauty as something playful, joyful and inclusive. Our products are designed to make makeup feel exciting while staying mindful of the planet. 

Unfold is committed to using cruelty-free and vegan formulas, responsibly sourced ingredients and recyclable or refillable packaging wherever possible. We believe sustainability should be simple and never boring. By reducing waste and prioritising ethical choices, Unfold proves that you don't have to compromise fun, colour or creativity to care for the environment.